Thanks for joining LexBlog! We’re excited to help you create great legal content. This post shares some important information to help you with your new site. It covers topics such
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Setting your site goals and measuring your success
When planning a new blog or evaluating your current blog, measurable goals help you determine if your site is successful. The LexBlog philosophy of blogging skews away from content marketing
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Listening: First step in blogging by lawyers
Imagine you’re an estate planning lawyer in Des Moines looking to grow your practice.
The marketing folks at Principal Park, home of the Triple A Des Moines Cubs, call to
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Before you blog, find your tribe
When people ask me what they should do to get started on blogging, I rarely talk technology or even blogging. While those are important elements of blogging, they are next
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Finding listening tools
To create a successful blog, you will need to listen to your audience and online influencers. These resources will help you understand why listening is important and to find the
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Figuring out your blog’s focus
Focusing your blog around niche topics will increase your readership and search engine performance. If your blog covers too many topics, it becomes harder for people to find related content
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Coming up with post ideas
Both new and experienced bloggers need ideas for fresh content. This article lists ideas for generating new posts: comment on recent news, repurposing your content, conferences and meetups, personal and
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The ideal blog post
This is the format of an ideal blog post. The most important part of writing an ideal blog post is to, you know, actually write it. Your thoughts are brilliant,
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How long should a law blog post be?
However long it takes to say what you have to say. No more. No less.
Everywhere I talk these days I am asked what’s the proper length for a law
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8 factors to consider when naming your blog
Hamza Mikou (@hamzamikou), COO of Boostsquare and veteran blogger, shared yesterday 3 tips for the naming your blog.
With a little commentary from me, here they are:
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